The 2024 election contest demands new political parties to provide new and fresh political narratives
Jakarta – An observer on global and strategic issues, Prof. Ambassador Imron Cotan revealed that in order to gain voter support and pass the electoral threshold, new political parties and non-parliamentary political parties are challenged to be able to present new and fresh ideas.
New political parties (political parties) or non-parliamentary political parties are faced with a fierce electoral battle against political parties that existed before. New political parties and non-parliamentary political parties must be able to offer solutions to the problems faced by Millennials and Generation Z in order to attract votes.
“The important thing to note is that the Millennial Generation and Generation Z are detected as not having a “fixed” ideological choice, apart from being fixated on gadgets. If they are able to attract the support of the younger generation using gadgets, new political parties have the potential to lead to the existence of political parties that have been born before,” said Prof. Imron at the Moya Institute National Webinar with the theme “Challenges and Opportunities for New Political Parties in the 2024 Election”, Friday, 21 July 2023.
Gelora Party Secretary General Mahfudz Siddiq said that there were consequences for new political parties to be established simultaneously between the Presidential and Legislative Elections in 2024. The public would be much more interested in political parties carrying presidential candidates.
According to him, new political parties are required to be able to compete in getting votes through socialization marginalizing the issue of who will qualify for parliament through the Pileg.
“Political parties that have presidential candidates will benefit more because they can boost the electability of their party, in contrast to new political parties. This requires extra effort by new political parties to socialize. The only way is to join in on the endorsement of certain presidential candidates,” said Mahfudz.
Perindo Party Tuan Guru Bajang Daily Chairperson Zainul Mazdi said that new political parties still have a chance to enter and place their representatives in parliamentary seats. New political parties must have innovative ideas and ideas in gaining the voice of the people.
“Young voters tend to want something new, they don’t want to be tied to the old standard. The meeting between the Presidential and Legislative Elections can be a challenge and an opportunity for the new political parties,” said TGB Zainul Mazdi.
Executive Director of the Indonesian Survey Institute Djayadi Hanan revealed, based on studies since the 2024 Election there were seven factors that influenced votes for political parties, namely having a figure covering all electoral districts; political party image; political party turnover; the ability to understand the map of competition between political parties; the charisma of the candidate at the local level; aware of the characteristics of voters; and election effects.
Djayadi explained that new political parties cannot only rely on one strategy to win votes, but must also have a locally adapted strategy to support them and bring in popular local figures.
Executive Director of the Moya Institute, Hery Sucipto, said that no matter how dynamic the political and democratic contests in 2024 are, it is hoped that the elections will take place in a democratic, peaceful and mature manner while at the same time presenting qualified leaders.
“Old and new political parties both have challenges and opportunities. The new narrative they carry will have a different impact. Identification of issues is the most important thing to convince voters,” added Hery.