ACEH — Aneuk Muda Aceh Excellent and Great (AMANAH) encourages the young generation to continue to innovate through handicraft training in Pidie Regency, Aceh Province. This training activity was held at Fitri Souvenir, Garot Village, Indrajaya District, Pidie Regency, Aceh Province. This area has been known as a center for typical Acehnese handicrafts from ancient times to the present.
Handicraft products made by craftsmen in the Garot Village area generally include bags, wallets, umbrellas, pillowcases, traditional clothes and various gold thread embroidery. There are also typical Acehnese skullcap crafts, namely makeutub and other craft products.
AMANAH’s presence can help promote local artisan products to a wider market. One of the local craftsmen, Fitriani, said that AMANAH provides a lot of support to craftsmen through handicraft training.
“Alhamdulillah, our craftsmen have gained a lot from this training. We can compete with superior products. “AMANAH has quite a lot of support,” said Fitriani.
The training held by AMANAH does not only target housewives to improve their skills, but also targets the younger generation to introduce typical Pidie crafts.
Regeneration is needed to preserve traditional handicraft culture, especially the typical Pidie handicraft industry.
The involvement of local young people is not only needed to innovate in terms of handicraft production but is also expected to help market local products by utilizing digital technology.
AMANAH’s assistance to local craftsmen is focused on product innovation and marketing so that it is easier to sell. Participants are also taught to make trendy handicraft products such as bags, hats, bandanas and fans.
“It’s quite sad that only old people are preserving it. Adults who sew. “It occurred to me to come together, we (young people) will rise up so that we can be more advanced, our cultural heritage will be maintained,” he said.
Fitriani also expressed her appreciation to AMANAH for providing training to encourage young people to continue to innovate in the field of production and marketing of local products.
“We here on behalf of the craftsmen would like to thank AMANAH. “With AMANAH, (handicraft products) in remote areas can be exposed, and those who don’t know will know about our products,” concluded Fitriani.
